Apple lets apps on its iOS platform collect personal information about users and then send them to advertisement networks—at least according to a lawsuit filed last Thursday in Federal court. The lawsuit, which was filed in San Jose, CA’s U.S. District Court by Jonathan Lalo alleges that iOS devices like the iPad, iPhone, and iPod ...

Google’s Android OS might be exploding in market share and drastically increasing its ad-based revenue, but Apple iPhone has managed to keep its lead. According to mobile advertisement network Millennial Media, last month Android actually created more revenue than the iPhone did. The iPhone however, has kept its lead in overall advertisement served up to ...

Apple might just become the king of smartphone advertising. Its iAd advertisement service is making enormous strides. BusinessWeek.com is reporting that market researched IDC thinks that Apple could end up with 21% of all smartphone advertising by the end of the year. That is a pretty big chunk, and quite huge when you factor in ...

Research In Motion (RIM)—the maker of the BlackBerry smartphone—filed two patents related to advertising billboards and GPS measurements of traffic speed and density. First reported by Unwired View, the patents are titled “Adaptive roadside billboard system and related methods” and “Adaptive pedestrian billboard system and related methods.” When you combine the details of what they contain with RIM's ...

Research In Motion (RIM)--the maker of the BlackBerry line of smartphones--wants in on mobile advertisements. This makes sense, as both Apple and Google have purchased mobile ad companies recently. Since RIM still holds the lead in the domestic smartphone market and still has the number two spot behind Nokia globally, it makes sense that mobile ...

Apple’s iPhone dominates mobile advertisement impressions. Don’t believe me? Millenial Media--a leading independent mobile advertisement platform company-- is reporting that the iPhone has a firm 55% of all mobile ad impressions. Also, Android has moved into second place at 19% and Research In Motion’s BlackBerry smartphones have fallen to 16%. With Apple’s iAd platform slowly ...

I mentioned earlier that Research In Motion Ltd. (RIM) may soon start sharing your location with apps in real-time (read here). Most likely this is a response to Apple’s decision to do just that in iOS 4. What this all means can only be one thing, RIM wants to start its own advertisement service and ...