Just Wait Until the iPhone Goes Multicarrier Everywhere
One thing that the media in the United States seems to ignore is that like in the US, the iPhone is sold on exclusive carriers in quite a number of places all over the world. However, these arrangements are slowly ending and Apple is surely boosting production to meet the eventual massive spike in demand. With such a huge chunk of Verizon’s own subscription base really wanting an iPhone, you have to wonder exactly how big a chunk of the smartphone market Apple will be eventually able to claim.
Take for example the fact that Deutsche Telecom (the parent company of T-Mobile in the US) is losing its iPhone exclusivity next month in Germany and two other carriers are jumping on board with more than double the number of total customers that Deutsche Telecom services.
The biggest argument for a massive spike in iPhone sales in countries that are losing exclusive carriers? In France, a court ruled Apple’s exclusivity contract illegal in 2009 and the iPhone shot up to 40% of total smartphone sales there. That’s a shockingly high number, considering how popular Symbian still is in Europe.
When Verizon, T-Mobile and maybe even Sprint eventually get the iPhone (I am still keeping my fingers crossed for this one but think it is an inevitability), we will finally get to see how well Android OS and BlackBerry can do when fighting head to head on all carriers. How many of those Android OS and BlackBerry smartphones are only being sold because the iPhone isn’t available on the purchaser’s preferred or locked into carrier? I would bet a lot more than Google or RIM will admit.
Take my claims as you will, but you cannot argue the fact that so many Verizon customers want an iPhone but refuse to switch to AT&T.
Let me know how you think the smartphone battles will go when the iPhone comes to every carrier.carrier, Apple iPhone